Web Accessibility for Trades

Welcome back to Leads Not Liabilities. So far, you’ve plugged the easiest technical leaks: Alt-Text for images and correct Heading Structure (H1, H2, H3) for organization. These two fixes immediately boosted your SEO and made your site more accessible. This week, we’re talking about the simplest, most visible problem: Colour Contrast. If the text on … Read more

Welcome back to Leads Not Liabilities. Last time, I introduced the huge, untapped market of over 1.1 million potential BC customers your competition is ignoring, and the $250,000 fine you need to avoid. Before we dive into complex code, I want to give you the fastest, easiest fix you can do right now that addresses … Read more

Welcome back to Leads Not Liabilities. I’m Robert West, and I work with plumbers, electricians, HVAC, and other trades pros right here in BC. I fix one simple, expensive problem: websites that cost you money instead of making it — I also fix websites that aren’t making you enough money. You are a tradesperson. You … Read more

Welcome to Leads Not Liabilities. I’m Robert West, and I run a consulting business dedicated to one simple goal: making sure your website is your best asset, not a costly headache. As a self-employed plumber, electrician, painter, welder, HVAC specialist, or any other contractor here in BC, you know your job is physical. But in … Read more